Substack: a critique.
A critique in nine articles, selected for you between November 2020 and March 2021. The dream of a…
Roads to a subscription-based model: El País.
The pandemic did not find El País unprepared: the invesment and commitment to data and science journalism paid off, and paved the way to the success of its subscription model.
Axios HQ: transforming an editorial format into a new business.
It is not new that some publishers, after having invested in developing their own editorial platforms and adTech…
Decoding newsletters, part three. Make your newsletters shine.
10 things you can do to make your editorial newsletter a stellar experience.
Learning with newsletters.
Instructional designers spend more time with Mooc, videos, digital learning platforms and interactivity than with emails. Few of them have considered newsletters as instructional design objects. But they are. In this post, some examples that inspired me, and hopefully you too.
Decoding newsletters, part two. Types and genre.
Made to read on mobile, made to skim, daily or weekly, newsy or narrative. Newsletters grow and differentiate. A map and a taxonomy to explore newsletters.
Decoding newsletters, part one. The value of curated newsletters.
A "back to basics" three-part series on editorial newsletters. Why are they so popular? And how do they work? A short guide and some best practices.
Is there a future beyond the platform economy? Yes, and it has a name: welcome to the passion economy.
Patreon is the original champion of a new ecosystem that has been popularised in the late 2019 by Jin Li, a former investor at Andreessen Horowitz, and Adam Davidson, an American journalist working at the National Public Radio, under the charming name of “Passion Economy”.
In this ecosystem, passionate individuals and knowledge professionals can make money out of their talents and turn passions in a livelihood by developing a direct relationship with their audience and customers.
📧 Newsletters: the new golden age of an old product.
Disruptive innovations? Exponential technologies? In media and publishing, some of the best new things are born from evolutions 🐢, not revolutions ✊.